Conversica for Auto Dealerships

In this brief video, we'll look at some of the key features that make Conversica such a valuable tool for Sales teams.

Meet Angela, one of our Powerfully Human® Revenue Digital Assistants™ for Auto Sales. She can be up and running in just weeks, augmenting your sales team's activities by reaching out to everyone on a contact list you upload or pull from a connected system.

Angela can both send and respond to emails for true two-way communication. When a typical sales rep might send two to three emails and give up if they don't get a response, Angela will stay on mission. She can reach out to hundreds or even thousands of buyers and alert your team when she has determined the customer is qualified, resulting in more quality leads and happier salespeople.

Angela and her digital colleagues have learned from over 1 billion interactions and can correctly identify the intent of the responses received over 98% of the time. Overall, Conversica customers see an average 10-fold increase in pipeline and customer growth and a 24x return on investment.

Now, let's see Angela in action. Here we see she has been trying to connect with Sydney and she was finally successful after sending six emails. Each email she sends is unique and very different from the typical mass emails most dealers send.

Once Sydney replies, Angela analyzes her response and determines Sydney is ready to speak with a rep. She changes the status to a hot lead and alerts the rep to ensure Sydney hears back in a timely manner.

For this particular use case, an Auto Sales Revenue Digital Assistant has been employed leveraging the Engage skill, ideal for reaching out to interested buyers, personalizing messages, maximizing the likelihood of engagement.

Here's that first email Angela sent Sydney, viewed in the Conversation Editor. While conversica has strategically crafted each email for maximum results, the option to include dynamic variables allows each attempt to be personalized further—a key reason for the high engagement rates we see.

When Sydney replies after attempt six, Angela analyzes her intent and can continue the conversation with the most appropriate response to further enhance the odds of engagement. The timing or cadence can be easily customized and varied based on the message sent.

Conversica easily integrates into popular dealer systems and can quickly go to work reaching out to interested buyers or existing customers for service purposes. How can our Revenue digital assistance enhance your sales and service teams? We look forward to speaking with you and exploring the possibilities. Thanks for watching.