Your lead engagement process involves a lot of moving parts. It requires harmony between people and technology to work properly — but reality gets in the way. Even the most thoughtfully designed lead engagement processes fall prey to Murphy’s Law — anything that can go wrong, will — leading to disjointed sales and marketing relationships, awkward customer experiences and, ultimately, lost revenue.

Watch this webcast to learn how Conversational AI helps demand gen and marketing ops leaders ward off Murphy’s Law; ensuring alignment between sales and marketing throughout the buyer’s journey and driving delightful experiences for prospects and customers.